Paper Plane Tales
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Mumbai, India
info@paperplanetales.com
Ph: +9181044-70929
Branding Building Campaigns & Social Media Creative Production

Playboy

A legacy brand with overt sexual associations is looking to enter the Indian market

Task

The challenge: To understand the country's cultural codes and carve out a niche for Playboy in India

  • Strategy

    Research Strategy, Communication

  • Design

    Social Media, Reels, Beer Garden/Cafe branding & colour palettes

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