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SuperPark Australia

We aimed to establish an identity for a Singapore-based adventure park entering the Australian market. Our objective was to design assets that remained faithful to the brand’s identity while also appealing to the target audience, i.e. Australian families.

 

Task

Evoke the brand's core concept of movement into the designs, appealing to both children and their parents.

  • Strategy

    Launch Strategy

  • Design

    In-theme park signages, game rule posters, hoardings

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